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Mackenzie Lynn Photography

Ithaca, NY professional photographer

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Step 1: Planning

What is your brand strategy?

  • What does your business do?
  • What’s your why? Do you have a mission statement?
  • Who is your ideal client?
  • Where are you located?
  • Do you have a logo? colors? a brand mood? a tagline?
  • How will you use your images? Virtually or in print or both?
  • Are your photographing your brand or a special project?

Using your brand strategy and working with other members of your brand building team (such as web designers or stylists), we will make a mood board, shot list and create creative imagery authentic to your story and invaluable to your marketing plan.

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